St Vincent de Paul Society Victoria produces a yearly report to highlight the results of the organisation as well as showcase the past year’s events and good works.
In past years this report has been an ‘annual report’ – but in 2018 St Vincent de Paul Society Victoria decided to switch the focus to being a ‘philanthropy report’ (while still producing a separate Financial Report that covered the yearly results) so that they could feature more human interest stories, with the end use of the report being a marketing document.
Bite designed the 44-page report around the theme of ‘Home + Heart’ – where ‘home’ is central to the charity’s core service of alleviating hardship through home visitation; while ‘heart’ explores the full human impact of Vinnies employees and services, and the important role of generous donors.