Downer Group designs, builds and sustains assets, infrastructure and facilities across Australia and New Zealand. A subsidiary of Downer is VEC Civil Engineering, who is focused on roads, rail, bridges and water infrastructure projects.
To bring VEC Civil Engineering in-line with the Downer branding, Bite was asked to develop a new visual identity that referenced the old VEC logo and incorporated the Downer corporate brand style.
Once the new VEC logo was established, Bite applied the design to a number of collateral elements including: a pull-up banner, wallet cards, posters, a brand style guide, PowerPoint template and an animation of the transition of the VEC/Downer logo.
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