As a result of the City of Kingston’s Council Plan, an Advocacy Strategy was developed that focused on positioning Kingston to deliver its advocacy priorities:

• strengthening its reputation as a professional and effective partner with all levels of government;

• developing the organisation’s internal advocacy capacity; and

• clearly targeting its activities for maximum impact and results.

Bite designed and laid out the 16-page strategy. We constructed a timeline, infographics, icons, electoral maps and an Action Matrix. The Action Matrix is an important element of the document as it shows what progress has been achieved in the four strategic categories across 27 action touch points. Using icons in conjunction with designated category colours, helped create an easy-to-understand information graphic.

Design
Layout
Finished Art
Infographics
Map illustration