Health Purchasing Victoria (HPV) procures goods and services for Victoria’s public health services.

Using the HPV existing logo, Bite developed a new visual identity for various stationery items including letterhead, business cards, Word templates such as reports, factsheets, minutes and agendas, and PowerPoint presentation templates.

The design played off of the HPV logo triangle shape to give a modern, geometric appearance. And two internal communications sub-brand logos were developed for ‘Pulse’ and ‘HPV Lead’, which also utilised the triangle geometric to both tie into the original HPV logo as well as the new geometric visual identity.