The Air Conditioning & Mechanical Contractors’ Association (AMCA) is a nationwide industry body that represents businesses operating in the commercial heating, ventilation and air conditioning industry.
The AMCA has holds an annual conference every year at a different location. To create interest, an event brand and suite of collateral is produced for each conference. The brand always takes the location a strong reference point. In 2019, with Byron Bay as the location, Bite developed a logo and a suite of collateral to promote the sub-tropical and layback nature of the destination as this is one of the incentives to attract participants.
Conference collateral included the program, lanyards, registration of interest forms, invitations, pull-up banners, email footers, ebanners.