Opened on 29 May 2015, the Freedom Tower observatory at One World Trade Centre offers a total interactive experience from the moment you enter the elevator on the ground floor.
Built inside each of the observatory’s elevators are nine, 75-inch displays that create the illusion that you are viewing Manhattan’s skyline through glass elevator windows.
During the 59-second ride, visitors are shown a detailed recreation of New York City’s industrialization and construction. The elevator appears to emerge from bedrock in the year 1500, revealing marsh land yet to be colonized, and then quickly advances to show the rapid expansion that led to the Manhattan we know today.
Take the ride by watching this video.